The media landscape has changed dramatically since the arrival of digital. The impact of a world-wide pandemic, the cost of living and other global crises in recent times are affecting traditional media revenue streams.
Sales teams at radio stations, newspaper and television companies have reduced in size and we continue to see erosion of revenue from traditional media to digital. Many local media operators have embraced digital, but how do they drive the volume of business needed to grow digital at an affordable rate for local businesses owners?
We stem the erosion by helping local business owners understand how to get the most from their marketing budgets in today’s digital world providing sound advice and long-term marketing solutions that deliver results.
With a combined 56 years in local media, founding Directors Fiona Charlesworth and Sally Holdcroft understand what motivates local business owners and are passionate about providing innovative revenue-generating solutions that deliver long term sustainable revenue streams to media companies that are passionate about local too!
What makes us different? Consider us a part of your sales force – we don’t just talk the talk…. we’re in-field, hands-on, closing business alongside your team and we care about embedding skills that will endure long after we’ve left your market.
Fiona Charlesworth & Sally Holdcroft and the AMAZING Express & Star team
Educational digital workshops for media companies with their own internal digital assets. Workshops include: